5/25/2023 0 Comments Google restaurant reviews![]() ![]() What does this mean in terms of reputation? Well, for once, any mistake might come with pretty big consequences attached. This takes quality to a whole new level and it makes things even more personal, so hotel managers have quite the pressure on their shoulders. We’re talking about food, something that goes deeper than an external experience - it influences all senses. However, when referring to restaurants, things might be even more sensible than in the hotel business. Not only that, but consumers are likely to spend 31% more on a business with excellent reviews. ![]() Studies have even discovered that reviews produce an average of 18% uplift in sales. The overall impression of a restaurant has a great impact on the number of reservations and the end revenue. There’s a general consent in the industry that a restaurant’s reputation is of great importance and it’s a crucial factor in the decision-making process. Also, it has been unveiled that the restaurant business is the most affected by negative reviews, even more than hospitals (!). ![]() A study conducted by Tripadvisor revealed that the vast majority of diners consider online reviews before choosing a restaurant. When it comes to any type of business, it’s important to know that most consumers base their buying decision on reviews. So besides the food that restaurants specialize on and the service that they offer, how much does their reputation truly weight in the eyes of the consumers and does it really impact the decision of going or not going to a restaurant?Ĭonsidering that, in the United States, 94% of restaurateurs are monitoring the reputation of their businesses, the obvious answer would be… a lot. So many different types of food, so much diversity, so many experiences. Restaurants are highly competitive nowadays because let’s be honest: there are so many options out there. The food business has come a long way from hunting to stay alive, to building a multi-billion dollar industry that can even turn food into a form of art. If Maslow taught us anything is that food is one of the primary human needs, that stands at the very bottom of the pyramid. ![]()
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